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An engineer and a chemist team up to challenge long-held views on the "reduce-reuse-recycle" maxim of today's environmentalists, saying that they do not go far enough. The authors envision an eco-revolution in the ways that we create products and how we utilize waste material.
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"A readable, provocative treatise that "gets outside the box" in a huge way. Timely and inspiring." - (Kirkus, 2/1/02)
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